KANKAKEE, IL – June 17, 2013 – IKO, a North American pioneer and global leader in the roofing materials business, has just launched its own channel on the world’s most popular video sharing site, YouTube.

According to Director of Marketing, Carol Perkins, IKO has been hard at work on a multi-level marketing program. It’s designed to keep pace with the rapidly changing needs of the company’s consumer, contractor and distributor markets as well as with current and quickly evolving technology.